I was just reading this article
A few hundred years back, during a period of famine in Europe, one of the rulers there knew the solution to bring an end to the famine; the almighty spud.
Realizing that the potato was a little-known food product, he suspected that the ignorant "peasants" would look at the potato with suspicion and fear, and ultimately, would probably want nothing to do with it.
So he had potatoes planted in a field, and he had the field "guarded" by soldiers.
An action which intrigued the peasants to the point that the peasants assumed that if, whatever was planted in that field was guarded by soldiers, then it must be valuable, and the peasants began stealing the spud, and eating it and growing it, and thus the famine ended.
I wonder if we, Linux users, shouldn't adopt a similar attitude toward our beloved OS.
Instead of making efforts to promote it, maybe we should "behave" as if we were the fortunate holders of a wonderful secret, and pretend we just want to keep it to ourselves.
Maybe then the ignorant masses might become intrigued with what we're "trying" to keep a secret...